‘300 in 100’ campaign goes live on Monday 6th January 2014

The Cornwall Apprenticeships ‘300 in 100’ campaign will launch on Monday 6th January 2014 aimed at generating interest among employers across Cornwall and the Isles of Scilly in getting young people into work with an Apprenticeship.  It is hoped during the 100 days of the campaign that 300 pledges from businesses to take on apprentices will be made.  The campaign has the backing of the Cornwall and Isles of Scilly Local Enterprise Partnership through its Employment Skills Board.

Apprentices are young, ready to learn, full of energy and ideas and are the future of businesses in Cornwall.  An apprentice could be the best return on an investment made by a business in 2014.  After training, moulding and developing an apprentice, businesses can sit back and watch a young person and their business grow.

An added incentive for businesses to take on an apprentice is the Apprenticeship Grant for Employers (AGE), available for eligible businesses who take on a young apprentice aged 16-24.  These grants are worth £1,500 to employers – providing they employ less than 1,000 staff and have not taken on an apprentice in the last 12 months. The new campaign, involving the Cornwall Training Provider Network and the National Apprenticeship Service, will encourage employers to take advantage of these grants.

The campaign has the support of all six MPs for Cornwall and the Isles of Scilly.  Businesses across Cornwall have been invited to attend a series of launch events starting on 6th January 2014 which are taking place throughout the county.  Businesses that are interested in attending an event to find out more about how Apprenticeships can benefit their business can book online as follows:

Date  Time Location Event code
6.1.14 8:00am Penzance Cricket Club, Penzance, TR18 3DX CLOSED
10.1.14 8:00am Knowledge Spa, Truro, TR1 3HD www.sarahnewton.eventbrite.co.uk
10.1.14 12:00 midday St Austell Printing Company, St Austell,  PL25 4FD www.stephengilbert.eventbrite.co.uk
10.1.14 3:00pm The Cornwall School of Tourism and Hospitality, St Mellion, PL12 6SD www.sheryllmurray.eventbrite.co.uk
11.1.14 2:00pm Heartlands, Pool, TR15 3QY www.georgeeustice.eventbrite.co.uk
17.1.14 4:30pm St Mary’s Parish Centre, Bodmin,      PL31 1NF www.danrogerson.eventbrite.co.uk

Mark Williams, Chair of the Cornwall Training Provider Network, said:

“We are delighted to be leading this campaign alongside our local MP’s. Our network of training providers is dedicated to supporting the development and delivery of high quality apprenticeships in Cornwall and the Isles of Scilly. Continuing to support the growth of apprenticeships in the region not only provides significant value to the local economy it creates employment for young people; starting them on career pathways that provide the highest lifetime employment rates of any training investment”


Chris Pomfret, Chair of the Cornwall and Isles of Scilly Local Enterprise Partnership, said:

“Skills are a cornerstone of our economic strategy for Cornwall and the Isles of Scilly and this campaign is a great way to give our young people new opportunities while helping to meet the skills needs of our businesses. It is only by working together that we will create the skilled and flexible workforce we need to meet the challenges of the future and I urge local businesses to get involved.”


Andrew George, MP for St Ives, said:

“This is a golden opportunity for Cornwall. Cornish businesses can help aspiring young people and the resourcefulness, talent and energy of our young people can be harnessed to give business a boost. It may not be for everyone, but it’s well worth giving the idea a second thought.”


Stephen Gilbert, MP for St Austell & Newquay, said:

“Liberal Democrats in government are building a stronger economy in a fairer society by boosting job opportunities and helping young people get on in life through education, apprenticeship and training schemes.

“Since 2010, we have doubled the number of apprenticeship starts in Cornwall and the Cornwall Apprenticeships Campaign is now working across the county to boost that further and create 1000 new places by March next year.


George Eustice, MP for Camborne and Redruth, said:

‘‘I fully support Cornwall Apprenticeships and wish it the best of luck for its challenging aim of getting 1000 more apprenticeship places by March next year. Apprenticeships are a brilliant way of introducing young people to work and teaching them the vital skills they need in different trades and they often lead to jobs in the future. I hope local businesses will play a big role in this important campaign.”


Dan Rogerson, MP for North Cornwall, said:

“Young people in North Cornwall are keen to work hard and get out there to find opportunities that will lead to a better future. I often hear from business owners impressed by the dedication and drive of young people on their team.

“In Government Liberal Democrats are committed to helping young people find work and have worked to create 1.5 million new apprenticeships nationally. I look forward to working with Cornish businesses to create even more apprenticeships locally that will help young people, businesses and the Cornish economy alike.”


Sheryll Murray, MP for Southeast Cornwall, said:

“Apprenticeships are a great way in which businesses can nurture new talent and allow them to maintain the skills they need in the area in which they operate.  I would urge people to join me for the event organised by the Cornwall Apprenticeships Campaign on Friday the 10th January at The Cornwall School of Tourism and Hospitality at St Mellion from 3pm to hear all about the scheme.”


Sarah Newton, MP for Truro and Falmouth, said:

‘‘We already have some excellent examples of apprenticeships in Truro & Falmouth, with businesses working with our local colleges, such as the award winning apprenticeship scheme operated by Pendennis Worldclass Superyachts in Falmouth. However there is definitely scope for new apprenticeships to be created in businesses across my constituency.”

‘‘I strongly encourage local businesses to get in touch, to further explore apprenticeships, and the benefits they can bring. I will be doing all I can to highlight these benefits and will continue to call for the new apprenticeship places that will provide great opportunities for Cornish youngsters, whilst enabling local businesses to develop a skilled work force.’’